I hope this message finds you well. In the past few months, I’ve sent you research from EcoAlign outlining how we may close the green gap – the difference between consumers’ intentions and their actual behavior when it comes to sustainability. I want to be sure that you know about EcoAlign’s latest research. The agency has issued a new research report that outlines how innovation, technology and a decentralized regulatory environment may combine to change consumers’ energy consumption behaviors and create efficiencies. (A news release is attached.)
You can find the entire report here: https://www.ecoalign.com/node/276.
Several high points:
· New technologies such as home area networks and intelligent meters increase consumer awareness of electricity use and can change consumption behavior
· Our traditional regulatory institutions were premised on, and designed for, a static economy with little technological change
· Decentralized coordination and regulation can increase energy efficiency
RBc: Thanks as always to Jamie Wimberly from ecoalign and from Sarah Eder from Eder Communications for keeping us informed!
As readers known, we've been following ecoalign since their start up days - I really like their perspective on industry and consumers…there are few organizations who “get it” like ecoalign…a highly recommended read.